GTR Consulting Speaking Engagements

Gary Rudman of GTR Consulting can speak on a variety of topics related to Gen Alpha, Gen Z and Millennials. Our recent focus on Gen Z covers areas such as their views on respect, mental health, resilience and grit, social justice issues, and appropriating culture. We also discuss how they interact with the world with their fear of awkwardness, their lack of interest in in Driver’s Licenses, and how their use and reliance on technology is a double-edged sword.

Why should you have us speak on Gen Z?

Staying attuned to the preferences and behaviors of Gen Z (approximately 12-27 years old) is paramount for companies looking to secure their future success. With a legacy spanning over 30 years, GTR Consulting has cultivated its expertise in conducting tailored qualitative and research studies, with a sharp focus on today’s youth. Our deep-rooted experience allows us to comprehensively understand and anticipate the dynamics of Gen Z within various industries. While we have worked across diverse sectors, and our core competencies lie in the videogames, entertainment, automotive, tech, food and beverages, CPG, footwear, personal care products, retail and fashion, and social marketing (anti-tobacco/anti-drug, etc.), making us the go-to experts for insights in these fields.

Our esteemed reputation as industry leaders makes us exceptionally qualified to present to your team on the Gen Z mindset and how it may reshape the future of the automotive industry. We could create a session tailored to meet your specific needs and objectives, including:

-Gen Z Trends: We can provide a comprehensive presentation that sheds light on the emerging trends, values, and preferences of Gen Z as they pertain to your sector. Understanding these insights is pivotal for adapting products, services, and marketing strategies.

-Live Gen Z Panel: Imagine a live panel featuring Gen Z individuals. This interactive session will allow your attendees to engage directly with Gen Z and gain invaluable insights into their aspirations and expectations regarding your sector.

-Innovation Workshops: Customized workshops designed to explore innovative ways your industry can connect with and cater to Gen Z’s unique needs and expectations.

Our commitment to delivering informative, engaging, and actionable content distinguishes us in the field. We are enthusiastic about the opportunity to collaborate with you to make these insights accessible to your team and empower them with the knowledge they need to navigate the evolving landscape of your industry effectively.